Alcoa published a new video, entitled “The Year of the Aluminum Car,” in which Alcoa chairman and ceo Klaus Kleinfeld speaks with the Yale School of Management. He notes that 2014 marks the beginning of dramatic growth for aluminum in the auto sector. Already the number two material used to make cars, aluminum use is projected to nearly double by 2025. The company projects that the value-added sheet products it provides to auto OEMs will grow by four times by the end of 2015 and ten times by 2025.
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