Andrea Svendsen

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    Vobev Introduces Innovative Model for Aluminum Beverage Can Production

    By Andrea Svendsen, Managing Editor. Vobev is an innovative startup company that aims to shake up the beverage industry. The company is currently completing its massive manufacturing campus in Salt Lake City, UT, which will start up operation by the end of 2021. The facility includes both aluminum beverage can production and can filling—making it […]

  • The cooling table and automated stretcher on the new press line at Alexandria.

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    Alexandria’s New Aluminum Extrusion Press Line

    By Andrea Svendsen, Managing Editor. Alexandria Industries completed an investment project at its operations in Alexandria, MN, where the company has expanded its manufacturing space, installed a new 7 inch, 26 MN front-loading extrusion press line with advanced automation capabilities, and added a new front office and entry. The new press line allows the company […]

  • Automotive Innovation - The Jaguar I-Pace is a fully electric model, which utilizes aluminum sheet from Novelis in its body and battery structures.

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    Alumobility Drives Automotive Innovation

    By Andrea Svendsen, Managing Editor. Alumobility is a new non-profit organization recently launched by Novelis and Constellium in January 2021. Acting as a global ecosystem, the organization fosters collaboration between leading aluminum manufacturers and downstream technology partners, with input from vehicle OEMs, in order to advance the adoption of aluminum body sheet in the automotive […]

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    Searching for a Better Battery: Researchers Consider Aluminum as a Lithium Alternative

    By Andrea Svendsen, Managing Editor. With a growing worldwide focus on sustainability, the automotive industry has been shifting its designs towards more environmentally friendly models. The initial focus was on lightweighting using aluminum, magnesium, higher strength steels, and other materials in order to improve fuel economy. Much of the current attention is now focused on […]

  • Figure 1. The 45 MN, 10 inch direct press was designed with the demands of the automotive industry in mind.

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    Hydro Cressona Serves Automotive Industry with New Highly Automated Press Line

    By Andrea Svendsen, Managing Editor. The Hydro Extrusion North America facility in Cressona, PA, has been in operation since 1942, when it was commissioned by the U.S. government to support World War II efforts. Today, the over 1.6 million sq ft site has ten direct and indirect extrusion presses, ranging in sizes from 10 to […]

  • Jaguar I-Pace outside charging - electric vehicles drive aluminum demand

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    Aluminum Continues Unprecedented Growth in Automotive Applications

    By Andrea Svendsen, Managing Editor. Demand for aluminum in the automotive industry is continuing its growth trajectory, according to a new report from DuckerFrontier, 2020 North American Light Vehicle Aluminum Content and Outlook. The report notes that aluminum content is expected to grow to 514 lbs per vehicle by 2026, up by 12% from 2020 […]

  • Figure 1. The Ellwood Aluminum team standing in the company’s new aluminum casthouse.

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    ARTICLE: Ellwood Embarks on a Journey to the Lighter Side with New Aluminum Casting Complex

    By Andrea Svendsen, Managing Editor. Ellwood Aluminum, a division of the 110 year old family-owned steel manufacturer Ellwood Group, has constructed and started up operation of its new secondary aluminum casthouse in Hubbard, Ohio (Figure 1). The new facility, which represents the company’s first entry into aluminum melting and casting, enables them to diversify their […]

  • Additive manufacturing with 7A77.60L aluminum alloy: An HRL scientist completes visual inspection of 3D-printed micro-thrusters after build completion .

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    ARTICLE: A True Reinvention of Metallurgy – HRL Develops High Strength Aluminum Alloy Powders for Additive Manufacturing

    By Andrea Svendsen, Managing Editor. HRL Laboratories is a science, technology and engineering company that was first founded by Howard Hughes in 1948 under the name Hughes Research Laboratories. Renamed HRL Laboratories, LLC in 1997, the company is currently owned by Boeing and General Motors, with two facilities located in Malibu and Calabasas, CA. The […]

  • Astronaut Edwin E."Buzz" Aldrin Jr., Lunar Module pilot, is photographed during the Apollo 11 extravehicular activity on the Moon.

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    50th Anniversary of Apollo 11 – Mission to the Moon Made Possible with Aluminum

    By Andrea Svendsen, Managing Editor. On July 20, 1969, the Apollo 11 mission culminated in Neil Armstrong and Buzz Aldrin landing the Apollo Lunar Module Eagle on the Moon — a mission decades in the making and which effectively ended the Space Race. Getting to the Moon required the development of new advanced technologies under Project […]