Photo: ALUMINIUM 2014 in Dusseldorf, Germany
The U.S. market has been experiencing a dramatic growth of 30% over the last five years, driven primarily by increased demand in the automotive and aerospace sectors. In the automotive sector alone, the demand for aluminum in the U.S. increased by 22.1% last year. In order to meet the rapidly growing demand in both areas, the vast majority of North American aluminum manufacturers are currently expanding their production capacities through upgrades or acquisitions.
In response to this growth, ALUMINIUM, the world’s leading trade fair of the aluminum industry, organized by Reed Exhibitions, will expand its global activities to include a North American presence in response to the booming aluminum market in the U.S. ALUMINUM USA will be held November 11-12, 2015 at the Cobo Center in Detroit, MI.
With over 60 exhibitors already signed up, Reed exhibitions is counting on 100 exhibitors for ALUMINUM USA with up to 2,000 trade visitors to attend the show taking place in Cobo Center Detroit. The show will represent the entire value chain of the aluminum industry, beginning with materials and primary production and moving downstream to semi-fabricated producers, secondary remelters and recyclers, fabricators, and final applications, as well as equipment suppliers. The range of semi-finished forms includes ingot, rod, bar, plate, sheet, and extrusions. Associated practices including surface finishing treatments, sawing, heat treatment, machining, and joining, to name a few, all fall under the ALUMINUM USA banner.
Aluminum Association members Danieli, Hazelett, SMS, and Wagstaff were some of the initial companies to sign on. International organizations, such as UACJ from Japan and IMMIB, the umbrella association of the Turkish metal industry, will bring a global perspective to the show.
Automotive Lightweight Symposium Held Concurrently
AluMag, supported by Reed Exhibitions, will organize the North America Automotive Lightweight Procurement Symposium, November 9-11, 2015 at the Westin Hotel in Detroit.
The symposium provides presentations and discussions focused on automotive lightweighting, supply and process chain, and procurement management leading up to the ALUMINUM USA exhibition. OEMs will express their needs and expectations for lightweighting and technology developments, while Tier suppliers will showcase their leading weight reduction solutions, joining technologies, material solutions, and process hybrid components.
The Automotive Lightweight Procurement Symposium is a unique and cutting edge event that brings together the procurement and supply side of lightweight materials (aluminum, carbon, composites, high strength steel, magnesium, and thermoplastics), as well as their advanced processes and cost balance or reduction. The event is designed for procurement executives who are part of the lightweight supply chain and engineering, as well as technical sales managers seeking an understanding of the synergy of cost/weight reduction programs.
The symposium is limited to 140 visitors to ensure a friendly atmosphere for knowledge development and exchange of experience. Slide presentations from international executives representing leading global technology companies will be presented at the symposium.
Industry Partnerships Announced
Aluminum Association: Reed Exhibitions announced that its ALUMINUM USA trade show gained a strong partner by bringing on board the Aluminum Association as the event’s exclusive partner. The Aluminum Association is the leading voice of the North American aluminum industry. It will provide concepts and ideas to the organization of the event and will exhibit at the show.
“The North American aluminum industry is in a period of transformative growth and so the time is right for a centrally located trade show like ALUMINUM USA,” said Heidi Brock, president and ceo of the Aluminum Association. “We’re excited to be partnering with Reed Exhibitions to bring all of the market-leading national and international producers, suppliers and customers together in one place.”
Hans-Joachim Erbel, ceo of Reed Exhibition Germany, said, ‘”The Aluminum Association has a strong reputation in the United States for promoting the production and use of aluminum as the sustainable material of choice. Their knowledge of the market combined with our proven ability to produce a world-class trade show will create a unique opportunity for the global aluminum industry.”
Light Metal Age: Reed also announced that Light Metal Age (LMA) magazine has signed on as the main media partner for the event. LMA has a long legacy of serving the aluminum industry with over 73 years of publication. Based in the U.S. the iconic magazine is internationally recognized for its thorough coverage providing vital technical, industrial, and inside information to aluminum producers and processors around the world. Look for an upcoming special offer for LMA readers to receive a special code in order to gain entry to the ALUMINUM USA show.